Job Summary

The Social Media Coordinator will assist the social/digital team with the Tampa Bay Lightning (TBL) in collaborating, curating, and crafting social content for TBL and ancillary VSG social media accounts including the coverage of necessary team/organization games and events.

This individual will work with the Sr. Social Media Coordinator and Social Media Manager in managing and executing strategic social campaigns for the purpose of continuing to grow the TBL brand and support retail activity across Tampa Bay Sports channels.

Essential Duties & Responsibilities

Serve as a contact along with the Sr. Social Media Coordinator in the running of all Tampa Bay Lightning social media accounts including but not limited to Facebook, Instagram, Twitter, Tik Tok, Snapchat, etc.
Serve as the primary contact in running of all Tampa Bay Sports retail social media accounts including, but not limited to Facebook, Twitter, and Instagram and work alongside other members of the team on overall marketing strategy and support.
Provide social support for other Vinik Sports Group internal accounts for entities such as Amalie Arena, Yuengling Center, Lightning Made Community Hockey, Lightning Foundation, ThunderBug, etc.
Provide full social coverage of all Tampa Bay Lightning on and off ice events
In conjunction with the Social Media Manager, develop a VSG social influencer and creator plan and serve as main point of contact for all VSG influencer relationships from micro influencers up to celebrity fans
Work with designers, other creatives, and photographers to tailor content for social needs
Complete seasonal recaps for content and sponsorships as requested
Keep a consistent brand voice across all social channels
Keep current on emerging social media trends and make recommendations on new opportunities
Serve as liaison for all partnership social media contacts along with NHL league social media contacts
Work and cover all home and away Tampa Bay Lightning games in conjunction with additional Social Media Coordinator
Provide general office task assistance, including but not limited to, the creation of necessary calendars, recaps, reports, spreadsheets, creative requests, PTU’s, and purchase orders
Other duties as assigned

Supervisory & Management Responsibilities

None

Game/Event Responsibilities

Game/Event Night Responsibilities: Yes
Approximate number of events worked per year: 80+
Must have a current valid passport

Qualifications

Bachelor’s degree in Marketing, Communications, or relevant field
Minimum 1-2 years marketing experience
Proficiency in Microsoft Office Suite
Direct experience running social media accounts for business including at a minimum Facebook, Twitter, and Instagram
Experience with Social Analytics tools such as Blinkfire, Sprout Social, Salesforce Marketing Cloud Social Studio, CrowdTangle, etc. a plus
Working knowledge of Adobe Creative Suite with an emphasis on InDesign, Photoshop, and Illustrator
Photography skills/background a plus
Ability to communicate effectively with multiple audiences
Ability to work independently and as a team member
Ability to clip and edit video, create GIFs, etc.
Ability to prioritize and manage numerous projects simultaneously
Self-motivated, with ability to work with minimal direct supervision
Excellent written and verbal communication skills (Journalism or Communications degree/experience a plus)
Strong organizational skills and attention to detail

Working Conditions

Ability to work efficiently and effectively in office and arena environment that can be exciting, loud and distracting
This is an onsite role; flexibility to work a minority of time remotely.
Ability to work extended hours including late nights, holidays, and weekends as needed
Ability to work prolonged periods sitting at a desk and working on a computer.
Ability to lift/carry/move up to 10lbs
Ability to work in cold/hot indoor and outdoor temperatures
Ability to use hands and fingers on office and mobile technology
Ability to listen and speak on phone, in meetings, and in one-on-one conversations
Ability to commute to various venues throughout the Greater Tampa Bay Area
Ability to travel within the US and Canada for up to one-week at a time, multiple times per year
Ability to work in areas that can become crowded with equipment and/or people
Ability to move comfortable throughout the arena with minimal accommodations
Ability to stand on feet for long periods of time, walk long distances and climb stairs.
Ability to climb ladders, kneel, bend, stoop and squat without any physical movement restriction
Ability to work comfortably at high heights using man lifts, truss, ladders, and catwalks
Ability to work comfortable around special effects including, but not limited to: haze, strobe lights, lasers, etc.

We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, or any other characteristic protected by law.