Orlando City Soccer Club logo
4 Apr 2024

Brand Alliance - Brand Alliance Assistant

πŸ‡ΊπŸ‡Έ Orlando, FL, USA
Part Time
1+ year exp.

About Orlando City and Orlando Pride:

With two major professional teams, Orlando City and Orlando Pride, the Orlando City Soccer Club (OCSC) has established itself as one of the preeminent Clubs in professional soccer.

Orlando City joined Major League Soccer (MLS) as the league's 21st franchise in November 2013, becoming the first MLS team in the Southeast. The Lions began league play in March 2015. In 2019, Orlando City re-launched Orlando City B (OCB) to bridge the gap between its successful youth development academy and the First Team.

The Orlando Pride, OCSC’s National Women’s Soccer League franchise, began play in 2016 – bringing professional women’s soccer to Orlando for the first time.

Orlando City and Orlando Pride play at Exploria Stadium, a 25,500-seat soccer-specific stadium built in 2017 and located in the heart of Downtown Orlando.

With a footprint across the central Florida region and a roster comprised of international and home-grown talent, Orlando City and Orlando Pride boasts global relevance through its assemblage of world-class athletes.

TITLE: Brand Alliances Assistant (Full Season)

DEPARTMENT: Brand Alliances

REPORTS TO: Manager, Brand Alliance Marketing

FLSA: Part Time, Hourly, Seasonal


Brand Alliances at Orlando City SC/Orlando Pride is seeking a hardworking, positive and passionate individual who wants to supplement their classroom instruction with practical experience in facilitating corporate events, gameday operations, lead generation and prospecting, asset tracking and inventory, contract fulfillment and overall account management. We seek someone who thrives in a fast-paced environment with great organization skills, an unequaled willingness to learn by doing, and the ability to be an innovative problem solver. The associate will be required to do an end of year project in sales or activation that aligns with the candidate interests and experience.


● Review and comprehend Brand Alliance contracts, analyze fulfillment needs and strategy.

● Support Brand Alliance Marketing team on account management for all partner contractual obligations and communication.

● Learn to track all partner assets and performance.

● Collaborate with various internal departments and external vendors to plan and implement in-office/stadium events, game day promotions, digital/social platforms, in-market campaigns as well as partner recaps.

● Learn about internal and league initiatives by developing and creating a weekly newsletter reporting on all National, Local and Partner activation events as well as other league initiatives.

● Learn to prospect new corporate sponsorship/media partnerships for all Orlando City SC entities.

● Learn how to develop unique and customized proposals and sales presentations for new business prospects.

● Actively research new ideas for new and existing partnerships.

● Understand Brand Alliances Business Development strategies of deal structures, proposals, premium suite sales, fulfillment, rate card and more.

● Other duties as assigned.

Gameday and On-Site Event Responsibilities:

● Support gameday activities by preparing gameday assets such as: run of show and Fan Zone partner activations, gate giveaways, LEDs, and more.

● Support sales staff on game day with prospect and/or new partner communication where needed.

● Participate and learn to lead the Fan Zone pregame shift meeting and gameday responsibilities.

● Professionally act as liaison between player(s) and/or partners during off-site player appearances and other corporate events.

● Develop plans to host youth clinics and camps at different locations, review assets to fulfill partner contractual obligations, which could include: managing registration, guest flow, equipment drop off and set up, and event breakdown

● Assist with scheduling and communicating with Gameday Staff


To perform this associate program successfully, an individual must be able to perform each essential duty satisfactorily. The following requirements are representative of eligibility requirements, knowledge, skill, and/or ability necessary:

● Applicants preferably should be working towards an undergraduate or graduate degree with an emphasis in Sports Marketing/Management or related field. Master’s Degree candidates preferred.

● Able to work all Orlando City and Pride home games played at the Stadium as well as other corporate events during the year.

● Preferred 6 months to 1 year of experience with a sports team/organization, athletic department, or a similar field.

● Strong written and verbal skills.

● Exceptional reliability, interpersonal, communication, and organizational skills required.

● An innovative individual who can come up with ideas and work extremely well within a team to come up with creative solutions and identify new opportunities, often in a high-pressure, fast-changing environment.

● Able to work nontraditional hours, in a nontraditional setting within a team atmosphere including weekends

● Strong attention to small details is a must.

● Strong knowledge of a wide variety of social media platforms.

● Strong interest in soccer and sports is a plus.

● A sense of humor is a must (prepare to tell us about a good joke in your interview).

● Position role will be working around 20-30 hours weekly, plus gamedays and events.

● Ability to work flexible hours including nights, weekends, and holidays.

● Must be comfortable working outdoors and be able to lift objects up to 40 lbs.

Other Details:

● Candidate can be working toward an academic credit for this opportunity.

We are an equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, sex, sexual orientation, age, disability, gender identity, marital or veteran status, or any other protected class.

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