TITLE: Digital Content Creator

POSITION TYPE: Full Time, Exempt

COMPANY: Sharks Sports and Entertainment, LLC

LOCATION: San Jose, CA

REPORTS TO: Director - Digital Experience

POSTING DATED: September 4, 2024

Pay Range: The pay range for this role is $66,560 - $68,750 annually

Actual base pay will be determined based on permissible factors such as transferable skills, work experience, market demands and primary work location. The base pay range provided is subject to change and may be modified in the future.

Position Overview

The Digital Content Creator is part of our vision to pioneer the future of sports and entertainment.

This role will focus on developing, creating, publishing and analyzing digital content performance for Sharks Sports & Entertainment, including the San Jose Sharks of the National Hockey League. They will help tell a brand story and grow key audiences through the strategic use of social media platforms, websites and mobile applications. This is a highly collaborative role that will work across SSE revenue and brand areas to determine how best to apply content themes and stories to support the business.

Essential Duties and Responsibilities:

Plan, create and publish social media content designed to engage, increase brand affinity and drive growth across SSE social media channels including X, Instagram, Facebook, TikTok and LinkedIn.
Craft and publish copy across social media, web and mobile platforms that tells a brand story and supports connected marketing campaigns.
Maintain an active presence across SSE social media channels to actively engage and respond to necessary comments.
Manage a content publish calendar that organizes planned and emerging initiatives that is accountable to process and shareable to those in need.
Collaborate with SJSharks Productions (graphic design, video production, photography) to produce quality content that fits a strategic content plan and its intended audience.
Monitor and report on content performance to further guide content strategy as well as inform various areas of the business of fan/customer sentiment and audience analysis.
Develop and activate content plans around live events such as San Jose Sharks games, community activations, live concerts/shows and fan activities.
Regularly engages with players, Coaches, Hockey Operations staff, broadcasters, alumni, and other key contributors to content initiatives, while also supporting their personal brand endeavors

Minimum Qualifications

2+ years of professional experience working in marketing; experience in a high-performing marketing organization or sports and entertainment organization is a plus.
Bachelor’s degree or equivalent combination of education and/or experience required.
Aligned with our Pioneering Principles and in particular:
A master collaborator with a team-first mentality who can work in a consultative manner
A believer in creating exceptional experiences
Someone that appreciates diversity of thought and seek different perspectives to solve problems
A strong advocate for process and project management
Experience managing social media channels within the sports and entertainment industry.
Demonstrable working knowledge of the latest social media/online culture, jargon and technical features.
Digital publishing/CMS experience and basic HTML knowledge.
Knowledge of the Adobe Creative Suite.
An excellent written and verbal communicator that is comfortable sharing ideas across functions, and to different levels of the organization
Multi-tasker that is comfortable in an environment of ambiguity, where decisions need to be made quickly.
Self-starter that can work independently and show initiative to solve problems in new ways, but communicates and pitches to Management for campaigns.
Attention to detail is a must.
Be results-oriented and demonstrate strategic instincts.
Proficiency in Microsoft Office applications; Knowledge of Photoshop, InDesign and/or Illustrator a plus.

Physical Requirements

Ability to sit, stand and utilize a computer for extended periods of time
Communicate via phone and email with a variety of individuals
Ability to bend at the waist, reach overhead and lift up to 15 lbs with or without accommodation
Physically navigate stairs and catwalks at SSE facilities during normal work hours and events with or without accommodation
Ability to work occasional extended hours including nights, weekends, holidays (all with advance notice)
May be required to travel to other company locations
May be required to attend conferences, events, and training sessions within the Bay Area or other in- or out-of-state locations.

What We Offer

Competitive compensation (base salary and variable incentive plan)
Medical/Dental/Vision/Flexible Spending Accounts (all LGBTQ+ friendly)
Pretax Transportation Benefit
401K (pre-tax and Roth options)
Generous Paid Time Off Policy
Minimum of 10 Paid Holidays and Wellness Days per year
Complimentary or discounted sports and concert tickets
Other League & partner discounts
Central office location in downtown San Jose at the heart of Silicon Valley; convenient access to Caltrain, VTA, major freeways and free parking
An inclusive culture which values diversity of background and a passion to improve our SSE’s commitment to change with impact on our community and industry
Potential for flexible scheduling and telework opportunities
Free access to on-site Volta EV charging stations on non-event days

This position is not eligible for U.S. work authorization sponsorship.

Summary:

Born in 1991, Sharks Sports and Entertainment (“SSE”) has grown into a multi-faceted organization that includes the SAP Center, the NHL San Jose Sharks, the AHL San Jose Barracuda, the Tech CU Arena, three Sharks Ice facilities, and the non-profit Sharks Foundation. Additionally, we are growing our organization through expansion in the Bay Area and surrounding communities in Northern California.

We work and play in the Bay Area, and are deeply influenced by the technology, innovation, diversity, and commitment to excellence that surrounds us. Our culture is transforming to reflect those values, with an eye towards a pioneering, forward-thinking, and inclusive environment in sports and entertainment.

We live, work, and innovate by a set of Pioneering Principles:

T – Team success is more important than individual success

E – Exceptional experience is non-negotiable in everything we do

A – Appreciate others for their diversity and opinions

M – More risk leads to more rewards and expands our comfort zones

T – Trust that all teammates have the best intentions

E – Empower all teammates to make informed decisions

A – Always say what you really mean and do what you say

L – Lead by showing the respect to others you expect from them

We strive to unite people through a shared love of ice sports, entertainment, and our hometown. We are #TealTogether.

Our Commitment to Diversity, Inclusion & Belonging

Here at Team Teal, we recognize and celebrate that individuals come with a wealth of experience and talent well beyond any list of required skills and qualifications – in fact, we believe diversity of backgrounds and skills, combined with passion, are the most important keys to meaningful innovation and excellence. Therefore, we encourage people from all backgrounds to apply to ourpositions. Please let us know if you require accommodations during the interview process.

Equal Opportunity Employer

Sharks Sports and Entertainment is an equal opportunity employer. We accept our responsibility to make employment decisions without regard to race, religious creed, color, age, sex, sexual orientation, gender identity, gender expression, national origin, marital status, medical condition as defined by state law (genetic characteristics or cancer), physical or mental disability, military service or veterans’ status, pregnancy, childbirth and related medical conditions, genetic information, or any other classification protected by applicable federal, state, and local laws and ordinances.

Notice to Recruiters and Agencies

SSE recruits candidates directly, rather than through third-party recruiters or agencies. Under no circumstances will SSE pay a fee for candidates submitted or presented without a signed recruiting agreement in place between SSE and the recruiter or agency prior to the submittal; any submittal must be for requisition specifically and individually assigned in writing by SSE’s HR department. In the case of candidate(s) submitted or presented to SSE by a recruiter or agency without a signed agreement AND written assignment by SSE Human Resources, SSE explicitly reserves the right to pursue and hire those candidate(s) with no financial obligation to the recruiter or agency.