About OEG Sports & Entertainment:

OEG Sports & Entertainment delivers North America’s leading sports and entertainment experiences to connect our fans to their passions. Located in the heart of the ICE District, OEG owns the 5-time Stanley Cup Champion Edmonton Oilers, the WHL’s three-time Memorial Cup Champion Edmonton Oil Kings, and the AHL’s Bakersfield Condors. OEG operates Rogers Place, North America’s premier sports and entertainment venue. The 18,347 seat arena is among the most technologically enabled sports facilities in North America as well as the first LEED Silver-certified NHL Facility in Canada.

Our vision is to be a Global Leader in Sports & Entertainment. Together, we inspire our fans by connecting them to their passions, which is ours as well! We play hard as a team, and with devoted integrity towards our common purpose. We have commitments to innovation and growth, combined with performance excellence that ensures a fair return on investment. We develop our people to be leaders in our industry, and we invest in our communities. Through our world class talent, we strive to WIN. ON and OFF the ICE.

About the Role:

The Director, Business Intelligence Reporting & Analysis will be responsible for leading the reporting and analysis function, along with overall oversight of the Customer Insights team for OEG Inc reporting to the VP, Loyalty and Customer Insights and located at our head office in Edmonton. The Director, Business Intelligence Reporting & Analysis will partner with the rest of the team to ensure the organizations data is leveraged and available to all relevant stakeholders across Marketing, Ticket Sales, Ticket Operations, Finance/Accounting among other departments. Additionally, this role will focus on working with relevant stakeholders to gain a better understanding of current gaps and work towards broadening reporting and automation. This role will also have ownership over the contactable database, supporting campaign execution and contributing to strategies to grow the size and depth of the database. This role will have the opportunity to work closely with senior leadership across the organization to develop new revenue driving initiatives, define KPIs, and build reporting to measure impact.

Your Focus in this Role:

Lead and support the development and maintenance of all operational, financial and League reporting for Oilers, Oil Kings and Rogers Place
Develop and maintain internal business reporting; provide, when necessary, analytical support when compiling reporting information
Collaborate and work effectively with other departments including Ticket Sales, Corporate Partnerships, Finance/Accounting, Communications, and Marketing to further develop reliable and meaningful reporting standards
Directly manage key customer data systems
Collaborate with data architect on the ongoing development of OEG’s data infrastructure including data warehouse, analytics platform, and reporting capabilities
Collaborate with data architect to maintain the integrity of the information database (timeliness and accuracy of data) and work both internally and with third parties to develop ways to facilitate and automate access to and the functionality of data in the warehouse
Collaborate on the development OEG ticket revenue and pricing models.
Collaborate on ticketing and sponsorship operational requirements for new initiatives, and identify opportunities for improvement on existing initiatives, with key focus on increasing efficiencies and ensuring data integrity.
Oversee the development of email lists, forms, landing pages, and list segments – including future automations.
Support Ticketmaster Archtics database, working closely with Ticketing Operations team.
Calculate and report on all sales commissions for Ticketing & Sponsorship.
Ensure the accuracy and uniformity of information being distributed across the organization; work cooperatively with the appropriate departments to reconcile differences
Liaise with other internal analytical groups and play a consultative role with relevant business units in projects to facilitate data driven decision-making.
Manage and execute reporting data requests from internal & external customers, ensuring consistency in reporting across customers
Collaborate with stakeholders to leverage technology to improve efficiency of sales, service, and ticket operations departments
Build and maintain relationships with industry counterparts and technology partners.

Who You Are:

You’re a self-starter that is excited by autonomy and has a relentless drive to exceed expectations
You believe in a team-first mentality, and you thrive in a collaborative, egoless environment
You’re organized, have a keen eye for detail, and incredible time management skills
You have a successful track record working in a cross-functional environment with proven success leading projects from conceptualization through delivery
You have a demonstrated capability to develop trusted relationships and achieve alignment, with experience interacting with senior level executives.
You have a coaching ability and enjoy education and management around key results, strategic analysis, and complex analytical processes
You have the ability to think strategically but also roll-up sleeves and work through details directly
You have strong commercial skills with an ability to articulate tangible ROIs/KPIs
You’re a flexible and reliable team player, both within own department and within company as a whole
You take a proactive and resourceful approach, with an ability to “make things happen”
You excel at having a good balance of creative/communications instincts and logical, analytical skills
You are able to work evenings and weekends as required by event and promotions schedule

Education, Experience and Skills:

Bachelor’s degree, preferably in Business Administration, Marketing, Statistics, Economics, Computer Science, or Finance
Approximately 5-10 years of Analytics, Marketing & Sponsorship sales support development, preferably in the Sports/Entertainment/Media industry
Fluency in SQL development and an understanding of database and data warehousing technologies
Demonstrated fluency with Ticketing data sets, preferably Ticketmaster Archtics
Experience with PowerBI, Eloqua strongly preferred
Familiarity with Microsoft Dynamics CRM platform
Must be proficient with MS Excel (Access a plus)
Experience related to data management (data warehousing, architecture and AWS)
Deep operational domain expertise in sport business including finance, sales operations, ticketing, sponsorships, marketing and fan behavior strongly preferred

What’s in it for you?

100% Employer Paid Benefits + RSP Matching Program
Oilers, Oil Kings, and Live Entertainment Ticket Options
Healthcare and Lifestyle Spending Account Options
On-Site Parking and Transit Allowance
On-Site Gym
Beautiful Office Space located Downtown Edmonton within Rogers Place – with easy access to the LRT!
Social Work Culture + Employee Events

Next Steps:

Thank you for your interest in joining our team! Those moving forward in the process will be contacted by a member of our team.

Stay in Touch!

Official Edmonton Oilers Website | NHL.com

Experience

Preferred