Position:

The Experiential Marketing Associate is part of the Marketing & Communications department for Minnesota United FC (MNUFC), a sports business located in the Twins Cities area of Minnesota and a member of Major League Soccer (MLS), the top tier soccer league in North America.

Position Overview:

The Experiential Marketing Associate will assist the Marketing and Communication team in executing event marketing initiatives designed to increase fan engagement, brand visibility, and excitement surrounding Minnesota United FC. This position will help plan, promote, and execute events that elevate the fan experience and support the team’s marketing objectives. This position offers hands-on experience in event planning, marketing strategy, and cross-department collaboration, with exposure to a wide variety of events. This part-time role will report to the Experiential Marketing Coordinator.

Responsibilities:

Execute a consistent brand experience by knowing and embodying the MNUFC brand
Help manage a team of event leads and brand ambassadors
Assist with post-event evaluations, including gathering fan feedback, tracking attendance, and measuring event success
Administrative work including inventory management and data entry
Assist with coordination and distribution of promotional materials and giveaways
Provide on-site support during events, including interacting with fans, managing activations, and ensuring events run smoothly
Capture content on-site to be sent to social teams to promote events
Assist with logistics, coordination and strategy of events and activations
Set up activation footprints according to MNUFC standards
Act as an energetic, highly engaging extension of the MNUFC brand at activations

Requirements:

Team player with a positive attitude, self-confidence, professionalism, resourcefulness, integrity, motivation, and a very strong work ethic
Strong verbal and written skills
Must be organized, detail orientated and accountable
Ability to work flexible hours, including evenings, weekends, and holidays, based on event schedules
Must be able to commit for the full 2025 calendar year
Ability to lift 40+ pounds

Nice to have:

Previous experience in event marketing or promotions
Have or pursuing a degree in related field
Experience overseeing a part time staff at events
Bilingual

Company Profile:

MNUFC is a professional soccer club playing in Major League Soccer (MLS), the top tier of soccer in North America, and which operates under the oversight of the U.S. Soccer Federation, a member of FIFA. The Club is headquartered in Golden Valley, MN. Soccer operations are located at the MNUFC Training Center in Blaine, MN, and the team plays its home matches at Allianz Field in St. Paul, MN.

Compensation:

Our compensation range for this position is $16.00 - $18.00 per hour (non-exempt). Beyond compensation, the Club is dedicated to creating a positive work environment where our people and our work matter, while supporting individual and team growth. We prioritize opportunities for career development and advancement. Part-time employees also enjoy additional benefits, including a merchandise discount and opportunities for rewards and recognition, ensuring that achievements are celebrated.

We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, sex, sexual orientation, age, disability, gender identity, marital or veteran status, or any other protected class.