Florida Panthers logo
Job listing closed on 21 Nov 2023
13 Sept 2023

Manager, Premium Sales

🇺🇸 Sunrise, FL, USA
Full Time
5+ years exp.

The Florida Panthers are a community focused organization led by an authentic management team that served our country and now serves the South Florida community. The organization is on the rise and is experiencing success both on and off the ice. Led by General Manager Bill Zito, the Panthers are coming off their best season in franchise history. Off the ice, the business is experiencing growth across all key metrics and our revenue is at an all-time high. The organization is expanding outside of Amerant Bank Arena via the renovation of the FTL War Memorial/Baptist Health IcePlex in downtown Fort Lauderdale. This state-of-the-art ice facility will feature two regulation-size rinks, including a team practice rink with stadium seating, the Panthers’ new practice facilities spanning over 33,000 sq.ft. of offices and off-ice training facilities, and a 4,000-capacity music theatre for live entertainment. The future is bright, and we are very proud of what we are building in South Florida.

Job Title: Manager, Premium Sales
Ticket Sales
Reports To:
Director, Sales
Employment Type:
Location: Amerant Bank Arena

Job Summary:
As the Manager of Premium Sales, you will play a pivotal role in driving revenue growth and ensuring the success
of our premium seating offerings. You will be responsible for overseeing a team of sales professionals and
executing strategic initiatives to maximize sales opportunities. Your focus will be on cultivating strong client
relationships, developing innovative sales strategies, and providing exceptional customer service to our premium
seating clients. The ideal candidate will have a proven track record in sales, a deep understanding of the sports
industry, and strong leadership skills.

Essential Functions:
1. Sales Leadership
 Lead and motivate a team of sales professionals to achieve premium seating targets and revenue goals.
 Develop and implement sales strategies to drive new business acquisition and maximize sales opportunities.
 Monitor performance, provide regular feedback, and implement correct actions when necessary.
 Stay updated on industry trends and best practices to ensure a competitive edge in the market.
2. Client Relationship Management
 Build and maintain strong relationships with existing premium seating clients, ensuring high levels of client
satisfaction and retention.
 Identify opportunities for upselling and cross-selling premium seating products and services to existing clients.
 Proactively address client concerns, resolve issues, and provide exceptional customer service to enhance the
overall client experience.
3. Business Development:
 Identify and target new potential clients for premium seating opportunities through market research and
prospecting activities.
 Develop and deliver compelling sales presentations and proposals to effectively communicate the value of our
premium seating offerings.

  • Collaborate with marketing to enhance brand awareness and generate leads for premium seating sales.

4. Reporting and Analysis:
 Prepare regular sales reports and performance metrics to track progress towards goals and identify areas for
 Utilize CRM systems and other sales tools effectively to manage leads, track sales activities, and generate
accurate sales forecasts.
 Provide timely and comprehensive reports to senior management on sales performance, market insights, and
key recommendations.

 Strong presentation, communication, organization, and time management skills.
 Experience working with all levels within an organization from assistants to CEOs.
 Critical thinker, self-driven, motivated, and results-oriented.
 Strong work ethic and a passion for pursuing a career in professional sports.
 Proficiency in Microsoft Office, including PowerPoint, familiarity with SeatGeek is an asset.
 Minimum of 5-8 years of progressive sales experience, preferably within a sports facility/professional team,
including 2-4 years of managerial responsibility.
 Embrace and uphold the CATS values: Commitment, Attitude, Trust, and Standards.
 Additional qualifications and requirements may be specified by the Florida Panthers for the Manager,
Premium Sales position.

Position Type/Expected Hours of Work
This is a Full-Time position. Hours of work are based on event schedule and include nights, weekends and
occasional holidays.

At the Florida Panthers Hockey Club, Arena Operating Company, Panthers Ice Den, Sanza Food Service, War Memorial Benefit Corporation, and FLA Team Shop, we strive to make every employee feel valued and respected for who they are and the unique contributions they make. We believe that a diverse and inclusive company is a more innovative and successful company, which is why we aim to infuse diversity, equity, and inclusion (DE&I) into all aspects of our culture and our business.

We welcome all to apply and join our team.

We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, creed, gender, gender identity or expression, age, national origin or ancestry, citizenship, disability, sexual orientation, marital status, pregnancy, veteran status, membership in the uniformed services, genetic information, or any other basis protected by applicable law.