At NASCAR, you will find a community of passionate individuals who care about our sport and are united in seeing it grow.

We are a company unlike any other. We want you to bring your experience, skills and passion to our close-knit, high-energy environment in which our employees thrive and where you can prosper. We know the key to our success is our employees and we offer highly competitive salaries, a solid benefits package focused on wellness, and opportunities for you to grow and develop both personally and professionally. It won’t take you long to find out that you are on the right track here at NASCAR!

NASCAR seeks a talented professional to join in the position of Manager, Licensing and Consumer Products based in Charlotte, North Carolina.

The Manager, Licensing and Consumer Products manages the day-to-day activities of NASCAR and NASCAR Team Properties (NTP) key hardlines licensing categories and initiatives including Toys, Trading Cards, Gift/Novelty, Sporting Goods, Tailgate/Outdoors, Non-Apparel Accessories, Publishing/Back to School, and Tools/Automotive. This position participates in licensing business development that deliver new and incremental revenue streams to the company, as well as additional programs and relationships as assigned.

Duties include but are not limited to:

Day-to-day liaison with licensees in assigned hard goods categories, managing licensing functions, including product development, approvals, renewals, royalty gathering, forecasting and reporting for assigned categories to drive bottom line growth and promote company’s brand. Manages and works with licensees to expand retail distribution of licensed products.
Facilitates meetings between the licensee and company’s industry partners/sponsors that results in cross promotional marketing initiatives.
Create, identify and pursue new business opportunities in assigned categories.
Oversee legal, forecasting and accounting tasks related to licensing efforts.
Work with toy partners, such as LEGO and others, to activate within the NASCAR Kids Zone at NASCAR sanctioned events.
Work with online partner (currently Fanatics) and various track-based partners (currently Legends, SMI, E2, Cruisin') to ensure product placement and growth for assigned categories.
Secure partner credentials
Entertain clients at events
Percent of travel required: 15%

Required skills / experience:

Bachelor’s degree (B. A.) from four-year college or university; or one to two years related experience and/or training; or equivalent combination of education and experience in licensing, account management, merchandising, retail development, sports licensing/brand management.
Proficient on Company-provided hardware and software.
Advanced Proficiency in Power Point and Excel preferred
A strong working knowledge of licensing, retail, hard lines development and production, retail mathematics (Cost, Retail, Gross Margin, Sell-Through, etc.) is preferred.

Apply Now!

Learn more about this role and our team by applying at https://careers.nascar.com/ for consideration.

NASCAR is committed to fostering a diverse work environment where all employees feel valued and empowered. NASCAR is an Equal Opportunity Employer (EEO). We seek to attract and retain the best qualified people available. All qualified applicants will receive consideration for employment without regard to race, color, gender, gender identity and expression, age, national origin, disability, religion, sexual orientation, genetic information, pregnancy, veteran status or any basis that is protected by applicable law except where a bona fide occupational qualification exists.

Manager, Licensing & Consumer Products