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Social Media Senior Coordinator

Are you a storyteller who is passionate about sports & what sports can do for a community? Then this is the perfect role for you!

Spurs Sports & Entertainment is seeking a creative, energetic, and motivated social media practitioner who can actively manage, develop and grow our fan engagement across multiple social media accounts including Spurs Way, The Rock & Spurs Sports Academy. This position requires a great work ethic and an ability to listen and consider various stakeholders and departments, while developing engaging content of community impact for our fans.   

The ideal candidate will be a hungry self-starter, eager to help brainstorm social content ideas, as well as, embrace and support good ideas from other members of the organization. The Social Media Sr Coordinator is responsible for the day-to-day execution of social media activities across social accounts, creating timely, accurate, and relevant content for our fans. This position manages the posting process, from concept to approval, to execution.


  • Builds and maintains a daily/weekly/monthly social media calendar for both organic and branded content.

  • Works with multiple departments and stakeholders to create content, copy-edit and post social media content for Impact-related official pages on Instagram, TikTok, Twitter, Facebook, YouTube and other emerging platforms.

  • Proactively interacts, engages and communicates with fans across all social platforms.

  • Writes social copy that promotes conversation and engages San Antonio’s diverse social audiences.

  • Pulls and aggregates social performance metrics and develops actionable insights for our social programming.

  • Conducts social listening research and manages competitive analysis efforts to inform our social strategy.

  • Quickly recognizes, considers, and reacts to real-time and emerging social media trends and current events, while working within the brand and culture of SS&E.

  • Covers live events across multiple platforms and create reactionary, in-the-moment content exclusive to social media.

  • Provides social coverage at practice, gamedays, community events and other SS&E events as needed.

  • Becomes a subject matter expert and educates other departments within the organization on the ever-changing world of social media trends and youth culture. 

  • Organizes and tags all published content through a third-party social analytics platform.

  • Ability to work a flexible schedule to include potentially long shifts, evenings, weekends, and holidays.


  • Minimum of 3 years of experience managing a social media account and content.

  • Previous experience working in sports preferred (league, team, media, or technology).

  • Proficient in Adobe Creative Suite / Photoshop (Premiere a plus).

  • Skilled at photography via a variety of devices or cameras.

  • Video shooting and/or editing preferred.

  • Must demonstrate an active use and understanding of social media and digital technology.

  • Must illustrate proficiency in analyzing and measuring the effectiveness of social content.  Need to be able to clearly illustrate what is good social content, and why.

  • Must illustrate balance of extensive creativity, strong writing skills, and high integrity on decision making for fast-moving social media content decisions.

  • Must be able to operate at the speed of digital – taking advantage of both proactive and reactive opportunities to devise relevant social content.

  • Strong oral and written communication skills.

  • Sit/Stand/Walk for long periods of time in an arena setting.

  • Strong teamwork and collaborative aptitude required.

  • Ability to prioritize multiple tasks in a fast-paced environment.

  • Must have a high level of interpersonal skills to handle sensitive and confidential situations and information.

  • Ability to work a flexible schedule, which includes potentially long shifts, evenings, weekends, and/or holidays.

  • Bilingual (Spanish) a plus.

EEO Statement

SS&E is an Equal Opportunity Employer*

Nothing contained in this job description is intended to be a contract of employment, nor does any information contained herein represent a guarantee of employment for a specific duration. Your employment with SS&E is “at will”, which means that either you or SS&E may terminate the relationship at any time.