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Job listing closed on 21 Nov 2023
21 Sept 2023

Senior Manager, Digital Producer

🇺🇸 New York City, NY, USA
Full Time
5+ years exp.

Founded in 1917, the National Hockey League (NHL®) is the premier professional ice hockey league in the world, and is one of the major professional sports leagues in the United States and Canada. With more than 600 employees across offices in New York, Toronto and Montreal, the NHL is a global sports and entertainment organization committed to building healthy and vibrant communities using the sport of hockey to celebrate fans of every race, color, religion, national origin, gender identity, age, sexual orientation, and socio-economic status. At the NHL, we are looking for dynamic, energetic and impactful individuals who are committed to doing the same by sharing in our philosophy that Hockey is for Everyone – and inclusion belongs on the ice, in the locker rooms, boardrooms and stands.

This position focuses on overseeing the syndication, publishing, and embedding of content on the NHL's digital platforms. As the demand for content on the NHL's digital media continues to grow, this is your opportunity to grow with us in a fast-paced, innovative, and collaborative environment, reaching our fans around the globe. The Sr. Manager, Digital Producer position will work with our Digital Studios and Editorial department to quickly and accurately process video and editorial content quickly and accurately to NHL properties, fulfill social media requests on a nightly basis, and assist supervisors.

The ideal candidate is a digital expert who knows all the latest trends, is comfortable working in CMS systems, and is obsessed with analytics and SEO. Not only do they understand Desktop, Mobile, and YouTube, but they also understand the game of hockey, the NHL's players and teams, statistics, and history around the game while maintaining a brand voice.

Lastly, this candidate has their finger on the pulse of the NHL and spends their free time immersing themselves in podcasts, message boards, or consuming short and long-form content about the NHL.


  • Ability to work in multiple Content Management Systems (CMS), including YouTube
  • Proven track record in improving the quality and quantity of website traffic to a website or a web page from search engines using industry-standard SEO practices
  • Management and upkeep of presence in Google OneBox
  • Must have HTML experience
  • YouTube publishing and programming
  • Process video and editorial content for publication on NHL properties
  • Navigate multiple in-house systems to retrieve and distribute video and editorial content
  • Fill social media content requests from teams, affiliates, and partners
  • Manage team push notifications
  • Strong organizational skills and attention to detail


  • Experience publishing and editing video content for digital platforms, particularly YouTube
  • Expertise in creating diverse video formats, from linear programming to digital storytelling.
  • Outstanding editorial judgment and creative abilities
  • Ability to think outside the box, innovate, and lead the team through testing and learning
  • Superior leadership, communication, and interpersonal skills
  • Desire to work in a fast pace, 24/7 sports environment
  • Track record of success in experimental environments
  • Must be able to work holidays, weekends, overnights, and extended hours as part of the larger digital video news team as deadlines require
  • Travel may be required

The NHL offers U.S. regular, full-time employees:

Time to Recharge: Utilize our generous Paid Time Off (PTO) to focus on your well-being and ensure a healthy work/life balance. PTO includes paid holidays, vacation, personal and sick days, plus an extra day off for your birthday.

Ability to Focus on your Health: Along with competitive salaries, the NHL offers comprehensive health benefits to employees and their eligible dependents effective on their first day with us – there is no waiting period. The NHL subsidizes a large portion of the health benefits costs, therefore your cost for medical, dental and vision coverage is minimal.

We also offer our employees and members of their household access to our Employee Assistance Program (EAP) to support mental, physical, and financial health. In addition, employees have access to a digital wellness resource designed to improve health and happiness through courses in sleep, movement, and focus. These services are confidential and at no-cost to our employees.

Childcare Leave: Because your family is the NHL family, employees are offered comprehensive Childcare Leave to welcome your new addition. The primary caregiver to the child is entitled to up to 12 weeks of paid Childcare Leave, at full pay, following the birth, adoption, or placement of a child.

Employees that are not the primary caregiver to the child are entitled to up to 6 weeks of paid Childcare Leave, at full pay, which must be taken within the first 6 months following the birth, adoption, or placement of a child.

Confidence in your Retirement Goals: Participate in the NHL’s Savings Plan which includes a 401K (pre-tax and Roth options) plus non-elective (employer) contributions to keep your retirement goals on track.

A Hybrid Work Schedule: The NHL recognizes the value of flexibility in work locations/schedules to help our employees balance work/life priorities. Hybrid work schedules are available for a majority of our roles.

Our New Headquarters: Our new, state of the art, offices are located at One Manhattan West in Hudson Yards. When you’re in the office, you can conduct meetings in one of our high-tech conference rooms, have lunch with a view or play in the game room. Employees can also enjoy New York’s newest neighborhood that is home to more than 100 shops, culinary experiences, and public artwork.

A Savings for Commuting: Participate in the NHL’s pre-tax commuter benefit plan which helps offset the financial cost of traveling to and from our office.

NHL Partner Rates: Unlock exclusive pricing from our Partners that include savings on travel, consumer goods and services, plus the NHL Store.

Life at the NHL: In your first few days, you meet with your new teammates and the HR Team. You have the opportunity to learn more about the NHL and our workplace culture. Employees are invited to play hockey during our Tuesday Night Skate at Chelsea Piers, join our Employee Resource Groups and more. You are a part of our team and we encourage you to be your authentic self, adding to our dynamic workplace culture.



Actual base pay for a successful candidate will be determined based on a variety of job-related factors, including but not limited to: experience/training, market demands, and geographic location.

When applying, please be sure to include a cover letter with your salary expectations for this role. We thank all applicants for their interest in this opportunity, however only qualified candidates selected for an interview will be contacted. NO EMAILS OR PHONE CALLS PLEASE.

We are an equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, sex, sexual orientation, age, disability, gender identity, marital or veteran status, or any other protected class.