The Director, Sponsorship Sales is responsible for the creation and selling of branded, high-impact sponsorship opportunities, and acts as a trusted representative for one of the most powerful and influential sports organizations in the world. This position develops unique and valuable sponsorship programs for top brands and partners
Responsibilities:
Possesses a deep working-knowledge of the sales process and a strong general sales acumen, as well as superior relationship development and account management skills.
Understands and excels at sponsorship sales and opportunities.
Continually develops new prospects to build and manage a sustained, multi-million-dollar pipeline of opportunities.
Coordinates and executes the development, delivery and presentation of proposals.
Focuses on developing and maintaining strong relationships with important decision makers at client marketing companies and their respective advertising agencies in a variety of business categories
Understands the marketing objectives of clients and their agencies
Works closely with Branded Content Marketing, Research and Creative Services team(s) to ensure that appropriate information is incorporated into sponsorship packages
Directs and partners with colleagues with the prospecting process and preparation of sales presentations and pitch materials.
Works on cross functional teams to ensure clients’ objective and partnership marketing deliverables are achieved.
Skills & Experience:
8-12 years of sales/account management and relationship development experience in the media/marketing/sponsorship arena with major Fortune 500 brands, either on the brand marketing side of the business, content/publisher/network side of the business or with a major sports or entertainment property, agency or media company.
Bachelor’s degree strongly preferred.
Strong working knowledge of national/global sponsorships and brand activation through properties and IPs is critical.
Ability to understand and work within a variety of different business models/revenue models is highly desirable.
Ability to travel up 25% of the time.
A sound working knowledge of the sponsorship/partnership/events marketplace, including but not limited to: common industry vernacular and terminology, competitive intelligence, data analytics/performance metrics and sponsorship value measurement.
Knowledge of sports league and property partners and their activation of those partnerships.
Working knowledge of the entertainment and media marketplace.
Proven experience managing partnership marketing efforts with success growing account spends incrementally.
Self-motivated, resourceful individual with a strong working knowledge of the digital, mobile and social media spaces and how marketers are utilizing these platforms.
Zuffa, LLC conducts pre-employment drug and background screenings
Zuffa, LLC is an Equal Opportunity Employer committed to a diverse and inclusive work environment.
