Tweet

At NASCAR, you will find a community of passionate individuals who care about our sport and are united in seeing it grow.

NASCAR seeks a talented professional to join in the position of Account Executive, Brand Marketing based in our Charlotte, North Carolina office.

The Account Executive, Brand Marketing is responsible for day-to-day support of the company’s brand marketing campaigns including seamless integration with tracks and other key internal partners and external stakeholders, ensuring marketing plans are aligned with business priorities.

Duties include but are not limited to:

  • Develop campaigns and creative in support of Brand Marketing initiatives, including League focused initiatives and NASCAR-owned track admissions campaigns

  • Serve as project management lead on assigned projects, overseeing various aspects of projects from development of initial concept to execution

  • Elevate fan/consumer engagement via support of multi-channel campaign platforms

  • Serve as brand liaison to internal and external parties; review and approve usage of NASCAR IP

  • Interpret and communicate brand direction with and for Creative Services and NASCAR tracks

  • Create and deliver holistic, consistent consumer messaging and content plans, in collaboration with internal teams

  • Participate in and support the creation of internal and agency status reports, including coordinating meetings with colleagues and management as needed

  • Oversee and manage the company brand portal housing all marketing assets for industry use

  • Manage merchandise/licensing approvals within the licensing portal

  • Aid production processes in collaboration with Driver and Team marketing services

  • Facilitate delivery of league and track advertising creative to Media team and agency partner(s)

Required skills / experience:

  • Bachelor’s degree and 3 years of marketing or marketing agency experience; or equivalent combination of education and experience

  • Project management experience in sports and/or consumer brand industry preferred.

  • Strong understanding of marketing principles

  • Exceptional team and interpersonal skills

  • Superior follow-through with a high-level of accountability for assigned tasks

  • Attention to detail and excellent organizational and time management skills

  • Self-motivated, positive attitude and passion for marketing

  • Strong executional capabilities

  • Desire and ability to create and champion a vision

  • Strong collaboration skills

  • Advanced Excel, Word and PowerPoint skills.

  • Ability to travel up to 15%, including some weekends

We are a company unlike any other. We want you to bring your experience, skills and passion to our close-knit, high-energy environment in which our employees thrive and where you can prosper. We know the key to our success is our employees and we offer highly competitive salaries, a solid benefits package focused on wellness, and opportunities for you to grow and develop both personally and professionally. It won’t take you long to find out that you are on the right track here at NASCAR!

NASCAR is committed to fostering a diverse work environment where all employees feel valued and empowered. NASCAR is an Equal Opportunity Employer (EEO). We seek to attract and retain the best qualified people available. All qualified applicants will receive consideration for employment without regard to race, color, gender, gender identity and expression, age, national origin, disability, religion, sexual orientation, genetic information, pregnancy, veteran status or any basis that is protected by applicable law except where a bona fide occupational qualification exists.

Related Jobs
Apply