The Green Bay Packers are a professional football team, founded in 1919. They represent the only publicly-owned franchise in the National Football League, with over 537,000 current stockholders. The Packers are currently governed by a seven-member Executive Committee, elected from a Board of Directors. The Packers have won 13 league championships and have an exceptionally loyal fan base.
The Packers front office is guided by their Mission, Vision and Values. Embracing the culture and ideals that are inherent to the Packers organization as reflected by the ownership – the people and community of Green Bay, will be essential to success.
JOB SUMMARY:
Assist Titletown team members in maintaining Titletown brand standards, marketing initiatives, and other department needs. This is an in-person, paid internship and entails full-time workdays, including weekdays, gamedays, holidays and special events. The approximate timeframe for this full-time internship is from June 2023 to May 2024.
JOB RESPONSIBILITIES:
Assist with the ideation, content creation and execution of Titletown marketing initiatives.
Assist with creation of marketing initiative recaps including retrieving data and presentation development.
Organize and manage park signage to ensure information is kept up-to-date and follows brand standards
Provide suggestions, research new trends and monitor metrics to help reach Titletown growth goals and improve overall guest experience.
Assist with fulfilment of all sales and marketing obligations across all channels.
Help develop strategic and unique sweepstakes and contests for Titletown channels that engage guests and/or followers. Support creative requests, rules oversight and prize fulfillment.
Provide staff coverage at Titletown events and programs, as necessary.
Assist in writing and production of radio scripts.
Assist with graphic requests for marketing needs.
Review performance of marketing campaigns monthly.
Assist in the purchasing, tracking and upkeep of Titletown promotional items.
Distribute printed marketing materials to local schools and businesses.
Aid event emcees by creating talking points and maintaining timeliness of scheduled announcements.
Keep business stakeholders (Sales/sponsorship) informed of campaign and business performance
Proofread various marketing content and assist with copywriting.
Assist with miscellaneous Titletown marketing projects, as necessary including researching new ideas and trends and synthesizing findings to share with team.
Organize and tag photos in the Titletown digital asset manager to ensure cohesive tagging across software.
Respond to marketing-related fan inquiries via phone and email.
Work closely with other interns and team members as needed.
Assist with day-to-day administrative needs.
Other duties, as assigned.
QUALIFICATIONS:
Prior work experience in marketing and digital; outside of classroom work preferred.
Ability and willingness to work non-traditional hours within a team environment.
Strong Microsoft Office skills including knowledge of Excel, PowerPoint and Outlook.
Excellent communication skills and attention to detail.
Self-starter mindset with ability to work individually and collaboratively.
Flexible availability to make site updates at all hours of the day, throughout the week and holidays, as needed. Willingness to work non-traditional hours, including evenings and weekends as needed.
PHYSICAL DEMANDS AND WORK ENVIRONMENT:
Ability to walk, stand and sit for extended periods of time throughout the day.
Ability to focus on projects for periods of time.
Operates in a professional office environment.
Role routinely uses standard office equipment.
SUPERVISES: This position has no supervisory responsibilities
SUPERVISED BY: Titletown Marketing and Digital Coordinator
We are an equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, or any other characteristic protected by law.
This job description has been approved by management. This job description is not designed to cover or contain a comprehensive listing, and duties and responsibilities may change at any time with or without notice.
All resumes submitted will be reviewed and selected qualified candidates will be contacted for an interview.