The Green Bay Packers are a professional football team, founded in 1919. They represent the only publicly-owned franchise in the National Football League, with over 537,000 current stockholders. The Packers are currently governed by a seven-member Executive Committee, elected from a Board of Directors. The Packers have won 13 league championships and have an exceptionally loyal fan base.
The Packers front office is guided by their Mission, Vision and Values. Embracing the culture and ideals that are inherent to the Packers organization as reflected by the ownership – the people and community of Green Bay, will be essential to success.
JOB SUMMARY:
Assist Titletown team members in maintaining Titletown website, digital marketing initiatives, and other department needs. This is an in-person, paid internship and entails full-time workdays, including weekdays, gamedays, holidays and special events. The approximate timeframe for this full-time internship is from June 2023 to May 2024.
JOB RESPONSIBILITIES:
Assist with the ideation, content creation and execution of Titletown digital marketing initiatives and social content.
Assist with updates for Titletown website, including the posting of new programs and events, photo galleries and information on winter activities, event sales, commercial/residential, FAQs, rules, etc.
Assist with photo editing, curating, shooting, and posting to website and social media accounts.
Upload, organize and tag photos in the Titletown digital asset manager.
Support content creation for social media calendar. Provide suggestions, research new trends and monitor metrics to help increase account growth and engagement.
Assist with fulfilment of digital sales obligations across all platforms.
Assist with the submission of digital marketing material placement, such as website banner ads, paid social media and email sends.
Help develop strategic and unique sweepstakes and contests for Titletown digital platforms that engage fans/followers. Support creative requests, rules oversight and prize fulfillment.
Covers all Titletown events through photography and works with outsourced videographers, as necessary.
Manage digital marketing budget for all paid media plans and tracking effectiveness
Assist with graphic requests for any digital needs.
Support social media initiatives by scheduling posts on all social accounts.
Pull + analyze social media performance monthly.
Assist with miscellaneous Titletown digital and marketing projects, as necessary including researching new ideas and trends and synthesizing findings to share with team.
Respond to digital-related fan inquiries via social, phone and email.
Work closely with other interns and team members as needed.
Other duties, as assigned.
QUALIFICATIONS:
Prior work experience in marketing and digital; outside of classroom work preferred.
Ability and willingness to work non-traditional hours within a team environment.
Knowledge and experience with Adobe Creative Suite programs, such as Adobe Photoshop + InDesign.
Excellent communication skills and attention to detail.
Self-starter mindset with ability to work individually and collaboratively.
Background in basic graphic design and photography are desired.
Flexible availability to make site updates at all hours of the day, throughout the week and holidays, as needed. Willingness to work non-traditional hours, including evenings and weekends as needed.
PHYSICAL DEMANDS AND WORK ENVIRONMENT:
Ability to walk, stand and sit for extended periods of time throughout the day.
Ability to focus on projects for periods of time.
Operates in a professional office environment.
Role routinely uses standard office equipment.
SUPERVISES: This position has no supervisory responsibilities
SUPERVISED BY: Titletown Marketing and Digital Coordinator
We are an equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, or any other characteristic protected by law.
This job description has been approved by management. This job description is not designed to cover or contain a comprehensive listing, and duties and responsibilities may change at any time with or without notice.
All resumes submitted will be reviewed and selected qualified candidates will be contacted for an interview.