The Director of Social Media will be responsible for leading all social media efforts for the Dallas Cowboys. They will work with other key stakeholders including Marketing, Sponsorship/Sales, Cheerleading, and Community Relations. They will need to be highly creative and possess strong leadership, communication, and organizational skills. The ideal candidate has 8-10 years of experience in social media and at least 3-5 years of experience leading a team.

Key Responsibilities:

  • Manage and develop the members of the social media team

  • Use experience and data to provide strategic direction for all social channels

  • Lead team in ideation and publishing of social content

  • Work with marketing team to provide social strategies for events and promotions

  • Work with sponsorship to identify and deliver compelling content for sponsors

  • Review data to provide strategic advice regarding social media

  • Perform other functions and activities as directed


  • Bachelor’s degree in Communications or related field preferred

  • Experience with Social Media platforms required

  • Social Media technical skills preferred

  • Excellent interpersonal, verbal and written communication skills

  • Able to deliver tangible results within a short timeframe with limited resources

  • Able to simultaneously manage a high level of detail across multiple projects

  • Able to demonstrate flexibility and quickly adapt to changes while maintaining high levels of productivity and effectiveness under pressure

  • Able to work well within a team environment, offering assistance and support to team members whenever necessary

  • Able to balance internal priorities with client expectations

  • Able to work flexible hours

The Dallas Cowboys provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.

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